Filtering by: Fashion/Beauty
MOROCCANOIL L'ORIGINALE POP-UP, LA
Mar
27
to Apr 18

MOROCCANOIL L'ORIGINALE POP-UP, LA

@moroccanoil

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Deets: Moroccanoil invites you to experience NEW L’Originale Eau de Parfum, the highly anticipated fine fragrance featuring the brand's iconic signature scent. Warm, transportive, and sensuous, L'Originale captures the essence of the Mediterranean with a blend of sweet florals, velvet woods, and spicy amber.

Dive into the scent notes with samples and weekly giveaways.

Flower Bouquet Giveaways
March 28 & 29, 2PM – 4PM

The Main Event
April 3, 4PM – 6PM

Join them at this must-attend special event, featuring a lineup of interactive experiences, photo moments, exclusive Moroccanoil sampling and the opportunity to learn more about the inspiration behind L’Originale Eau de Parfum.

Bottle Artwork Gift with Purchase
April 4 & 5, 2PM – 4PM

Complimentary Beverages from Saint James
April 11 & 12, 2PM – 4PMHint for the Average Socialite: This event is free and open to the public.

What’s Trending: @moroccanoil

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HALARA POP-UP, LA
Apr
14
to May 26

HALARA POP-UP, LA

  • Google Calendar ICS

@halara_official

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Deets: Halara, the TikTok-viral activewear brand behind the iconic Active Dress, is officially popping up IRL at The Grove in LA – now until May 26!

Following the the brand’s first-ever physical retail pop-up in NYC nearly one year ago, Halara is bringing the experience to California, giving fans a chance to shop, try on, and experience Halara’s cult-fave styles in person—just in time for a spring wardrobe refresh. 

But it’s more than just a shopping moment: The pop-up brings The Halara Circle – the brand’s monthly community-led testing program – to life, where visitors can test unreleased styles for free, share real-time feedback, and help shape the next viral innovation (think leak protection tech, pet-hair-resistant fabrics, and the bathroom-friendly romper that blew up in 2023). 

Hint for the Average Socialite: Expect exclusive in-store perks like free gifts with purchase (while supplies last), fitness classes, family-friendly events, and a special TikTok Super Brand Day with surprise offers and giveaways.

What’s Trending: @halara_official

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RUPAUL'S DRAG RACE LIVE UNTUCKED SEASON 2 RED CARPET PREMIERE, LA
Apr
16
7:00 PM19:00

RUPAUL'S DRAG RACE LIVE UNTUCKED SEASON 2 RED CARPET PREMIERE, LA

@wowpresentsplus

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Deets: To celebrate the hotly anticipated premiere of “RuPaul’s Drag Race Live Untucked” Season 2, Emmy award-winning media company World of Wonder is bringing Sin City to LA with a red carpet premiere event in Hollywood on Wednesday, April 16th. The evening will be hosted by Latrice Royale, who will be performing an original number from RuPaul’s Drag Race Live! and have a gallery of her stage costumes on display. Also included in the evening is a star-studded red carpet, screening of the premiere episode, and a DJ set. 

Who You May Spot: Latrice Royale, Eureka O’Hara, Salina EsTitties, Acacia Forgot, Laganja Estranja, Hershii LiqCour-Jeté, Nicole Paige Brooks, Farrah Moan, Madame LaQueer

Hint for the Average Socialite: This event is invite only.

What’s Trending: @wowpresentsplus

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OGX DAMAGED DETECTED HQ POP-UP EXPERIENCE, LA
Apr
17
1:00 PM13:00

OGX DAMAGED DETECTED HQ POP-UP EXPERIENCE, LA

@ogx_beauty

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Deets: Have you ever flat ironed dam strands with hot tools? Gone to bed with wet hair? Overprocessed or bleached your locks? 

We’ve all committed a few hair crimes - and OGX is here to help you make things right!

As the #1 brand in hair repair, OGX has brought prestige-level bonding technology to the masses through the launch of their NEW Bond Protein Repair collection, formulated to close even the toughest of hair crime cases! To celebrate, OGX is hosting a one-day-only immersive pop-up experience at The Grove in Los Angeles, inspired by their latest campaign starring new Global Brand Ambassador Shay Mitchell as “The Fixer.”

Attendees can report to the Hair Damage HQ to learn how to fight hair crimes with the Bond Protein Repair collection, featuring interactive moments like personalized tips from OGX hair experts, 360-cam photo ops, and a chance to take home OGX products to help you close your case for good.

Hint for the Average Socialite: This event is free and open to the public.

What’s Trending: @ogx_beauty

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NOYZ POP-UP TRUCK, LA
Apr
19
6:30 AM06:30

NOYZ POP-UP TRUCK, LA

  • 2321 Abbot Kinney Boulevard Venice, CA, 90291 United States (map)
  • Google Calendar ICS

@noyz_official

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Deets: The NOYZ Pop-Up Truck is hitting Boulevard Coffee on 4.19.25 and you're invited!

The NOYZ Pop Up Truck is hitting Venice Beach with Boulevard Coffee! Come hang with us IRL, discover our NEW fragrance PLUS get:

  • Special Edition Drinks

  • Spin To Win Prizes from NOYZ, Wish Me Luck, Polaroid and LOSTiN

  • Free samples of our NEW fragrance

  • Exclusive Gift with Purchase

Hint for the Average Socialite: This event is free and open to the public.

What’s Trending: @noyz_official

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STETSON X RAY'S HOMETOWN BAR STAGECOACH, LA
Apr
26
12:00 PM12:00

STETSON X RAY'S HOMETOWN BAR STAGECOACH, LA

@stetsonusa

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Deets: Giddy Up! Join Stetson and Ray’s Hometown Bar for a Backyard BBQ on Saturday, April 26th from 12-4pm at the Tommy Bahama Miramonte Resort & Spa!

Presented by LaCroix Sparkling Water, gear up for a day at the festival with food, drinks, music, dancing, and Stetson’s shoppable activation. The best hats, boots, and denim in the West will be available for purchase and customization.

The Backyard BBQ will include a menu of Ray’s easy-drinking cocktails highlighting Jameson Whiskey and Codigo Blanco and a full spread of BBQ favorites topped with sauces from Smash Kitchen.

Hint for the Average Socialite: This event is free, but does require an RSVP.

What’s Trending: @stetsonusa

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JAEGER-LECOULTRE X CH JEWELERS COFFEE ACTIVATION, LA
May
3
to May 4

JAEGER-LECOULTRE X CH JEWELERS COFFEE ACTIVATION, LA

@jaegerlecoultre

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Deets: Jaeger-LeCoultre, the esteemed Swiss watchmaker, is hosting an exclusive coffee activation in partnership with CH Jewelers at TimeVallée within The Shops at Santa Anita Mall from May 3 - 4. This special event celebrates the iconic retailer’s newest location and offers guests a refined coffee experience while immersing themselves in Jaeger-LeCoultre’s timeless craftsmanship.

From 12 PM to 5 PM each day, guests will be treated to a curated menu of espresso, cappuccino, lattes, and teas, served in Jaeger-LeCoultre-branded cups, courtesy of a collaboration with Longshot Coffee. This elegant activation blends luxury and hospitality, offering a moment of indulgence as visitors discover Jaeger-LeCoultre’s exquisite timepieces.

Hint for the Average Socialite: This event is free and open to the public.

What’s Trending: @jaegerlecoultre

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REVOLVE FESTIVAL, PALM SPRINGS
Apr
12
2:00 PM14:00

REVOLVE FESTIVAL, PALM SPRINGS

@revolve

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Deets: REVOLVE Group, Inc. (NYSE: RVLV), the fashion destination for the next-generation consumer, celebrated the return of its 8th Annual REVOLVE Festival with a weekend of exclusive events, immersive experiences, and star-studded moments. This year’s festival, themed Desert Mirage, blended chrome and organic elements, creating a bold yet serene landscape. 

Kendall Jenner and FWRD kicked off weekend festivities on Thursday, April 10, with an intimate Welcome to the Desert cocktail hour. Friday, April 11 highlights included a golf outing hosted by NBA legend Dwyane Wade and the annual REVOLVE pool party, presented by Kylie Jenner’s Sprinter Vodka Soda as well as a REVOLVE x Red Bull happy hour at the new Red Bull® Mirage.

REVOLVE Festival took place on Saturday, April 12, at a stunning new location in Thermal, California. Guests enjoyed live performances from Lil Wayne, Tyga, and special guest Cardi B, immersive brand activations, and curated VIP experiences.

Attendees explored activations from top fashion, beauty, and lifestyle brands, including Affirm's desert oasis lounge and Vivrelle’s luxury accessory carnival games. REVOLVE BEAUTY activations featured Ole Henriksen’s viral peptide lip treatments, Bask Suncare, Perelel Health, NOYZ Fragrance, and a K-Beauty World convenience mart featured products from Mixsoon, Rael Beauty, I’m From, Sungboon Editor, Some by Mi, and Tocobo.

Beverage offerings included Sprinter Vodka Soda, 818 Tequila, Heineken, SipMARGS, BODYARMOR FLASH I.V., and a sleek bar activation by Sinners Movie x Warner Bros. Pictures, featuring cocktails inspired by the upcoming film from Ryan Coogler, starring Michael B. Jordan and Hailee Steinfeld.

Food options included Irv’s Burgers, Yeastie Boys x Prince St Pizza, Raising Cane’s, and more. 

With a fusion of music, fashion, and culture, the 8th Annual REVOLVE Festival once again set the standard for festival season, bringing together top names in entertainment, fashion, and social media.

Hint for the Average Socialite: This event is strictly invite only. For an inside view follow us on TikTok and Instagram.

Set your notifications on @revolve’s Instagram for your chance to win tickets & gift cards all month long!

What’s Trending: @revolve

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GARNIER MICELLAR MUSEUM POP-UP, LA
Apr
12
9:00 AM09:00

GARNIER MICELLAR MUSEUM POP-UP, LA

@garnierusa

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Deets: Join us for a one-day-only pop-up event, the Garnier Micellar Museum, taking place at the Santa Monica Pier!

This immersive experience will highlight the history of America’s #1 best-selling Micellar Water while offering guests the chance to participate in interactive games for exclusive prizes, capture fun photo moments, and take home complimentary product samples and giveaways.

Hint for the Average Socialite: This event is free and open to the public.

What’s Trending: @garnierusa

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WYN BEAUTY BY SERENA WILLIAMS POP-UP, LA
Apr
11
to Apr 12

WYN BEAUTY BY SERENA WILLIAMS POP-UP, LA

  • Google Calendar ICS

@wyn

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April 11 / 12PM-6PM / The Lighthouse Courtyard, 133 Venice Way, Venice, CA
April 12 / 12PM-6PM / The Brig, 1525 Abbot Kinney Blvd, Venice, CA

Deets: Join us Friday April 11th and Saturday April 12th for an active beauty experience at the WYN BEAUTY SPORTS CLUB in Venice Beach! Shopify and WYN BEAUTY by Serena Williams partner up to bring you a pop-up that'll introduce you to active beauty and help you meet your match!

Hint for Average Socialite: Learn more.

What’s Trending: @wyn @serenawilliams

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PRADA PRADASCOPE: A NEW VISION OF BEAUTY, LA
Apr
11
to Apr 13

PRADA PRADASCOPE: A NEW VISION OF BEAUTY, LA

  • 238 N Canon Drive Beverly Hills, CA United States (map)
  • Google Calendar ICS

@pradabeauty

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Deets: Prada Beauty is celebrating the recent launch of the brand's first mascara, Pradascope Lash Extending Mascara, with an immersive Pradascope gallery. Open in the middle of Beverly Hills from April 11-13 from 12-7PM, the experiential pop-up provides a new vision of beauty.

Inside the Pradascope gallery, you are invited to explore the extending power of Pradascope Mascara and open endless dimensions of lash expression: visible lash length, gravity-defying lift, and cutting edge brush technology. You can discover a fashion-inspired, Re-Nylon robotic installation, enter the Lash Bar for a makeup touch-up (by appointment only), be entranced by tech-driven photo moments, and get a taste of Prada Beauty with bespoke, mascara-inspired beverages.

Hint for the Average Socialite: Grab your free tickets now! Limited space will be reserved for walk-ups. Please arrive within 30 minutes of your ticket start time. Those who arrive more than 30 minutes after their ticket start time will be granted entrance as space permits.

What’s Trending: @pradabeauty

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WYN BEAUTY BY SERENA WILLIAMS X SHOPIFY POP-UP, LA
Apr
11
to Apr 12

WYN BEAUTY BY SERENA WILLIAMS X SHOPIFY POP-UP, LA

@shopify

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When: DAY 1: April 11th, 12PM-6PM The Lighthouse Courtyard, 133 Venice Way, Venice, CA
DAY 2: April 12th, 12PM-6PM The Brig 1525 Abbot Kinney Blvd, Venice, CA 90291

Deets: Join us Friday April 11th and Saturday April 12th for an active beauty experience at the WYN BEAUTY SPORTS CLUB in Venice Beach! Shopify and WYN BEAUTY by Serena Williams partner up to bring you a pop-up that'll introduce you to active beauty and help you meet your match!

You’ll get to experience the best in active beauty with WYN BEAUTY then immerse yourself in the WYN BEAUTY Sports Club! Enjoy exclusive giveaways and photo moments (maybe with the GOAT herself, Serena Williams!)

Hint for the Average Socialite: This event is free and open to the public.

What’s Trending: @shopify @wyn

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BUDDHA FEST PRESENTED BY TRUE RELIGION, BERMUDA DUNES
Apr
11
to Apr 12

BUDDHA FEST PRESENTED BY TRUE RELIGION, BERMUDA DUNES

  • Google Calendar ICS

@truereligion

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Deets: True Religion jeans presents Buddhafest, a festival oasis gifting suite arriving to the desert on Friday, April 11th and Saturday, April 12th.

Hint for the Average Socialite: To get on the list for True Religion's Buddhafest click here.

What’s Trending: @truereligion

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BEAUTY IN BLOOM AT NEXT HEALTH, LA
Apr
10
6:00 PM18:00

BEAUTY IN BLOOM AT NEXT HEALTH, LA

@westfieldcenturycity

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Deets: Step into a world of vibrant beauty at Beauty in Bloom, an exclusive event designed to rejuvenate and refresh your mind, body & soul.

💉Live Injections with Juliette Phillips, Next Health Aesthetic RN: Experience personalized treatments in a chic and relaxing atmosphere. Juliette offers both consultations and live injections to enhance your natural beauty at the event.

Guests may enjoy special pricing on treatments purchased at the event:

  • Dysport: $3.50/unit

  • Botox: $10/unit

  • Xeomin: $8/unit

Guests may also purchase and book aesthetic treatments at Next Health and enjoy 30% off.

AI-Powered Aesthetic Consultation by Galderma: Guests are invited to experience FACE (Facial Assessment and Consultation Experience) by Galderma, an innovative, AI-powered consultation that elevates facial assessment to an entirely new level.

Bubbles & Bites: Savor a selection of delightful floral teas, light salads, delicate tea sandwiches, and pastel-colored desserts, all designed to complement the serene and blossoming ambiance.

🤑Petals & Prizes: Each guest will be entered into a raffle to spin the wheel for complimentary Next Health aesthetics services & products—and 10 lucky winners will be drawn to spin and win their prize at the end of the event!

Want an extra chance to win? Leave Next Health a Google review at the event for an extra ticket!

A Special Offer for Current Next Health Patients: Bring a friend who receives or purchases a treatment and both of you will receive a $100 Next Health Credit as a thank you.

Beauty in Bloom is a can’t-miss event; RSVP today and join us to refresh, rejuvenate, and bloom into your best self. 

Hint for the Average Socialite: This event is free with a reservation.

What’s Trending: @westfieldcenturycity

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PACSUN ROADSIDE STAND, PALM SPRINGS
Apr
10
to Apr 12

PACSUN ROADSIDE STAND, PALM SPRINGS

  • 59511 US HWY 111 Palm Springs, CA United States (map)
  • Google Calendar ICS

@pacsun

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April 10 / 12PM-7PM
April 11 / 10AM-7PM
April 12 / 10AM-1PM

Deets: This weekend, Pacsun is bringing the energy of festival season to life with a three-day roadside stand made for fashion and music lovers! Festival goers are encouraged to stop by on their way to the desert to shop exclusive merch drops, explore interactive brand moments, and discover limited-edition collabs that capture the spirit of festival weekend.

Hint for the Average Socialite: This event is free and open to the public.

What’s Trending: @pacsun #pacsunfestivalszn

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L.L. BEAN JAPAN COLLECTION POP-UP, LA
Apr
10
to Apr 11

L.L. BEAN JAPAN COLLECTION POP-UP, LA

  • Google Calendar ICS

@llbean

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Thursday, April 10 / 11AM-7PM
Friday, April 11 / 11AM-7PM

Deets: For the first time ever, L.L.Bean is bringing its Japan Collection stateside, offering select styles to American customers exclusively at pop-up stores in New York City and Los Angeles in April.

The limited-edition Japan Collection––spanning 20+ styles and colorways––combines oversized silhouettes, rich textures, natural earthtones and spring accents with the craftsmanship and quality that define both Japanese style and L.L.Bean’s heritage.

The collection features staples from the Japanese division of the company, which opened its first store outside of Maine in Tokyo in 1992. Each item is an interpretation of L.L.Bean’s classic style through a Japanese lens.

Hint for the Average Socialite: Customers can shop the Japan Collection exclusively at pop-up stores in New York City and Los Angeles this April. Products will not be available for sale online. Read more about the origin story of L.L.Bean Japan here.

What’s Trending: @llbean

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DEDCOOL SEPHORA MOCHI MILK RUN, LA
Apr
7
to Apr 13

DEDCOOL SEPHORA MOCHI MILK RUN, LA

@dedcool

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April 7 / 3-7PM @ The Grove Sephora
April 7 / 2-5PM @ South Coast Plaza
April 9 / 2-6PM @ Pasadena Sephora
April 12 / 2-6PM @ Santa Monica Sephora
April 13 / 1-6PM @ Century City Sephora

Deets: Cult-favorite LA-based fragrance brand, DedCool is hitting the road this month for a series of pop-ups at Sephora stores around Los Angeles to celebrate their latest launch: Mochi Milk. Come celebrate and experience the new scent with free treats and samples. Plus all full-size purchases of DedCool will come with a free Mochi Milk Travel Spray ($30 vallue)!

Hint for the Average Socialite: This event is free and open to the public.

What’s Trending: @dedcool @sephora

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L'ORÉAL PARIS NEW FAUX BROW EXPERIENCE AT ULTA, LA
Apr
5
11:00 AM11:00

L'ORÉAL PARIS NEW FAUX BROW EXPERIENCE AT ULTA, LA

@lorealparis

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Deets: L’Oréal Paris invites you to celebrate the launch of their latest innovation—Faux Brow. This new double-brush tip brow pen delivers natural, fuller-looking brows with ease, making it a must-have for your beauty routine. Join us at Ulta Beauty Empire Center for an exclusive in-store experience where you can try the product firsthand. Enjoy a brow bar for complimentary brow styling, along with a charm bar where you’ll receive a chic charm as a special gift. Expect plenty of social-worthy moments and exciting surprises throughout the event.

Hint for the Average Socialite: This event is free and open to the public.

What’s Trending: @lorealparis

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SKIMS DRIVE-IN, LA
Apr
2
to Apr 6

SKIMS DRIVE-IN, LA

  • 8585 West Sunset Boulevard West Hollywood, CA, 90069 United States (map)
  • Google Calendar ICS

@SKIMS

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Hours:
Wednesday, April 2: 10:00 AM - 12:00 AM
Thursday, April 3: 7:00 AM - 3:00 AM
Friday, April 4: 7:00 AM - 12:00 AM
Saturday, April 5: 24 Hours
Sunday, April 6: 12:00 AM - 10:00 PM

Deets: The takeover everyone wants a taste of, in honor of SKIMS LA Flagship store opening.

Join us at Mel’s from April 2-6 to celebrate the @skims Flagship opening with a special SKIMS Drive-In experience!

Reservations are fully booked but they are taking walk-ins.

Hint for the Average Socialite: Book your spot here.

What’s Trending: @melsdrivein @skims

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HAND PAINTED CUSTOMIZATIONS WITH HUMBERTO CRUZ, LA
Mar
30
2:00 PM14:00

HAND PAINTED CUSTOMIZATIONS WITH HUMBERTO CRUZ, LA

@westfieldcenturycity

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Deets: Join us at Zadig & Voltaire for an afternoon of hand painted customizations with Humberto Cruz. Plus, enjoy 25% off select styles.

Customization is complimentary on leather pieces when you spend $200+

Hint for the Average Socialite: This event is open to the public..

What’s Trending: @westfieldcenturycity

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NAKED SUNDAYS X ULTA FROM BONDI TO LOS ANGELES POP-UP, LA
Mar
29
10:00 AM10:00

NAKED SUNDAYS X ULTA FROM BONDI TO LOS ANGELES POP-UP, LA

@naked_sundays

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Deets: From Bondi to Los Angeles 🏖🌇

Hey LA! Come and join us to celebrate the launch of Naked Sundays into Ulta Beauty stores 😍🛍👏

Come and say G’day to our Founder, sip Strawberry Matchas, devour Aussie Tim Tams and sample our best-sellers with Naked Sundays goodie bags! We’re so excited to meet you all 🥰

Hint for the Average Socialite: This event is free, but does require a reservation.

What’s Trending: @naked_sundays @ulta

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SHEIN POP-UP STORE, LA
Mar
28
to Mar 30

SHEIN POP-UP STORE, LA

@westfieldtopanga

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When: Friday, March 28, 11AM-9PM
Saturday, March 29, 11AM-9PM
Sunday, March 30, 11AM-7PM

Deets: Don’t miss your chance to shop the hottest styles of the season at SHEIN—in person! For one weekend only, explore exclusive trends, must-have pieces, and unbeatable deals, all in one place. Get ready to refresh your wardrobe with the latest fashion before it’s gone!

Hint for the Average Socialite: This event is open to the public.

This is a cashless event.

What’s Trending: @westfieldtopanga @shein_us

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CAMBER X LANEIGE BOUNCY AND FIRM PILATES SCULPT, LA
Mar
25
3:00 PM15:00

CAMBER X LANEIGE BOUNCY AND FIRM PILATES SCULPT, LA

@camberapp

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Deets: Come celebrate Women's History Month with Camber & LANEIGE! 💕

Camber's teaming up with LANEIGE to celebrate the launch of their NEW Bouncy & Firm Serum! We'll be hosting a Mat Pilates Sculpt class with one of our favorite instructors, Alex Scolari! 🧘‍♀️

There will be two class opportunities, one at 3:30PM, and one at 4:45PM. Please only sign up for ONE class so everyone has the opportunity to attend :) After each class, you'll have the opportunity to grab a bag of LANEIGE goodies from their store at The Grove! You’ll receive the new serum, a pink bouncy tote, a Bouncy & Firm Cherry Collagen Latte from LaLaLand Kind Cafe, and so much more.

WEAR PINK! 👚

Your ticket comes with:

  • 45-minute mat class

  • Goodie Bag from LANEIGE

  • Bouncy & Firm Cherry Collagen Latte from LaLaLand Kind Cafe

  • Treats from OLIPOP & Sockerbit

  • Hair goodies from GIMME

  • Five-Minute Journal from Intelligent Change

You won't want to miss this one!

Hint for the Average Socialite: The waitlist is open now.

What’s Trending: @camberapp

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LUMIERE RUNWAY AT LAFW 2025, LA
Mar
22
3:00 PM15:00

LUMIERE RUNWAY AT LAFW 2025, LA

  • One Culver The Atrium Los Angeles (map)
  • Google Calendar ICS

@lafw

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Deets: Saturday March 22nd, the highly anticipated Haute Couture show begins. Known for intricate craftsmanship and luxurious designs, couture week in Los Angeles is all about the crème de la crème of fashion, with iconic houses from Hong Kong and Shenzhen including emergent and established brands from all over the globe, delivering breathtaking collections.

Lumiere Runway is based in Hong Kong and Los Angeles. This initiative seeks to leverage Los Angeles’ position as a leading fashion and design hub in America, as well as the city's cultural melting pot with the theme : Strength and Fragility.

Hint for the Average Socialite: Tickets are on sale now.

What’s Trending: @lafw

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BORN IN STOCKHOLM POP-UP, LA
Mar
21
to Apr 4

BORN IN STOCKHOLM POP-UP, LA

  • 8402 Melrose Ave Los Angeles, CA United States (map)
  • Google Calendar ICS

@borninstockholm

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March 21 - April 4 / Open 11AM-6PM Daily!

Deets: Get ready, party lovers! Born in Stockholm, the Swedish fashion brand known for its trendsetting designs, is bringing its signature festival style to Los Angeles with an exclusive pre-festival pop-up. From March 21st to April 4th, customers can visit 8402 Melrose Ave, right by Melrose Place, to discover the brand’s latest collections and find the perfect outfit for Coachella, Ultra, Burning Man, or any party-worthy occasion.

During these two weeks, guests will have the opportunity to explore a curated selection of men’s and women’s clothing and accessories, all designed to capture the spirit of global festivals and stylish getaways. The pop-up will also feature fun activations, surprise experiences, and a taste of Sweden—including Swedish candy to indulge in while shopping.

Born in Stockholm was founded in 2015 by two fashion and e-commerce experts with a vision to offer well-designed, high-quality pieces at an affordable price. As a female-owned and founded brand, Born in Stockholm is inspired by the world’s most iconic festivals and destinations like Mykonos, Ibiza, St. Tropez, South Africa, and Tulum, and continues to celebrate bold, effortless style. Whether you’re dressing for the desert or just looking for statement pieces to elevate your wardrobe, Born in Stockholm’s pop-up is the ultimate shopping destination this festival season.

Come by and bring out the party in you!

Hint for the Average Socialite: This event is free and open to the public.

The first 50 customers to stop by on Sunday, March 23 between 11AM-1PM will get a free Joe and the Juice! There will be free Swedish candy for customers all opening weekend!

What’s Trending: @borninstockholm

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MEDICUBE GLOW LAND POP-UP, LA
Mar
19
to Mar 25

MEDICUBE GLOW LAND POP-UP, LA

  • 700 North Fairfax Avenue Los Angeles, CA, 90046 United States (map)
  • Google Calendar ICS

@medicube_global_official

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Deets: Visit Medicube's Glowland Pop-Up to experience the Booster Pro, advanced facial devices, and our latest skincare. Don’t miss out!

Book a visit to medicube’s first LA pop-up, experiencing Korea’s No. 1 device, the Booster Pro and the new Mini version. Admissions are free. Book your visit in advance to redeem exclusive skincare gifts and explore the lucky draw for limited-edition Booster Pros

Be one of the first 50 guests each day (first come, first served) and enter to win a daily lucky draw of a limited edition Hello Kitty Magic Wand booster!

Hint for the Average Socialite: This event is free, but does require a reservation.

What’s Trending: @medicube_global_official

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MOON X SPRINKLES POP-UP, LA
Mar
18
2:00 PM14:00

MOON X SPRINKLES POP-UP, LA

@moon

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Deets: MOON Oral Beauty and Sprinkles are hosting a can’t miss pop-up at Sprinkles’ iconic Beverly Hills bakery. Come celebrate Sprinkles’ 20th anniversary and MOON’s 6th birthday with adorable photo moments, free delicious samples, and a spin- to- win wheel for a chance to score exclusive offers and giveaways. Indulge in your favorite cupcakes and discover how to add a sparkle to your smile with something sweet coming soon!

Hint for the Average Socialite: This event is free and open to the public.

What’s Trending: @moon @sprinklescupcakes

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BEIS HUMAN CLAW POP-UP, LA
Mar
15
11:00 AM11:00

BEIS HUMAN CLAW POP-UP, LA

  • Westfield Century City, AMC Courtyard, 2nd Floor (map)
  • Google Calendar ICS

@beis

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Deets: Viral travel brand BÉIS is daring you to be adventurous with a Human Claw Machine activation on Saturday, March 15 at Century City Mall.

The over-the-top IRL experience celebrates the long-awaited return of BÉIS’s seasonal Berry shade and kicks off a nationwide rollout of claw machines in Bloomingdale’s.

Hint for the Average Socialite: This event is free and open to the public.

What’s Trending: @beis @westfieldcenturycity

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LIVING PROOF POP-UP, LA
Mar
15
10:00 AM10:00

LIVING PROOF POP-UP, LA

@livingproofinc

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Deets: Get ready to discover your new haircare obsession, powered by Living Proof’s latest innovation: Sili-CLONE™ HairTech. Enjoy free samples, bubbly refreshments, limited-edition merch*, and more when you join us at The Grove. Oh, AND you'll have the chance to win a $500 Sephora gift card!**

We can't wait to see you!

Hint for the Average Socialite: This event is free and open to the public.

*available while supplies last
**This giveaway is sponsored by Living Proof and is not affiliated with Sephora.

What’s Trending: @livingproofinc

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THE BENEFIT BOUNCE HOUSE POP-UP, LA
Mar
14
to Mar 16

THE BENEFIT BOUNCE HOUSE POP-UP, LA

  • The Grove (Outside Sephora) (map)
  • Google Calendar ICS

@benefitcosmetics

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Deets: Benefit is popping up at The Grove to take your lashes to new heights with our NEW BADgal Bounce Mascara!

We’ll celebrate with exclusive giveaways, photo opps, balloon bouquets, product try-on and more special treats.

Hint for the Average Socialite: This event is free and open to the public.

What’s Trending: @benefitcosmetics

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KOSAS VOGUE CELEBRATION, LA
Mar
9
12:00 PM12:00

KOSAS VOGUE CELEBRATION, LA

  • 8362 West 3rd Street Los Angeles, CA, 90048 United States (map)
  • Google Calendar ICS

@kosas

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Deets: Kosas wants to celebrate their Vogue spread with you! Join the in LA on March 9 to grab full size kosas goodies and meet some of your favorite beauty creators (as seen in Vogue) plus, warm drinks + snacks inspired by their time in Kauai.

Coffee, Kosas, and Vogue—name a better trio!

Hint for the Average Socialite: This event is free and open to the public. Limited to the first 200 guests. While supplies last.

What’s Trending: @kosas

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NYX HYDRATION HOUSE POP-UP, LA
Mar
8
to Mar 9

NYX HYDRATION HOUSE POP-UP, LA

  • Venice, CA, 90291 United States (map)
  • Google Calendar ICS

@iamwellandgood

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Deets: We’re officially deeming 2025 your well/mess era. Join us and NYX Professional Makeup at House of Good for Hydration House, where we’re welcoming the weekend with a big, colorful splash. It’s all happening in celebration of the new NYX Professional Makeup Lip I.V. Hydrating Gloss Stains, which you can try out at our Wet Bar (all 16 vibrant shades) and soak up all the living-for-the-now vibes with live DJ sets, mocktails, and more. Mark your calendar and tell your friends—we’re getting bold, splashy, and totally hydrated.

Hint for the Average Socialite: This event is free and open to the public.

What’s Trending: @iamwellandgood @nyxcosmetics

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URBAN DECAY BREAKING NUDES! POP-UP, LA
Mar
7
to Mar 8

URBAN DECAY BREAKING NUDES! POP-UP, LA

@urbandecaycosmetics

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Deets: 🚨 BREAKING NUDES! 🚨 our newest neutral 24/7 Eyeliner Pencils just dropped, and we’re celebrating with a pop-up you won’t want to miss! get a complimentary eyeliner application from a pro artist, capture your looks in our photo booth experience & get free Urban Decay products (while supplies last!)

Hint for the Average Socialite: This event is free and open to the public. Located at the front of the statue in the center of The Grove!

What’s Trending: @urbandecaycosmetics

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SMARTSKN LAUNCH PARTY, LA
Mar
6
7:30 PM19:30

SMARTSKN LAUNCH PARTY, LA

@smartsknlabs

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Deets: Taking place in the heart of Fairfax, the SmartSKN Launch Party will introduce the world’s first AI-powered Korean skincare robot, bringing cutting-edge technology to the beauty industry. This event will offer attendees a first look at how AI is transforming skincare routines, making personalized beauty more accessible than ever.

The pop-up will feature a panel discussion with industry experts in beauty and technology, exploring the impact and future of AI-driven skincare. Guests can also enjoy free skincare analyses, exclusive giveaways, an open bar, and light bites.

Hint for the Average Socialite: This event is free with email RSVP!

What’s Trending: @smartsknlabs

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K-BEAUTY WORLD PRESENTS K-BEAUTY MART, LA
Mar
1
1:00 PM13:00

K-BEAUTY WORLD PRESENTS K-BEAUTY MART, LA

@kbeautyworld

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Deets: Westfield Century City will be the hub of all things K-Beauty on March 1st, offering an immersive pop-up experience that highlights the best of K-Beauty trends, products, and innovations. This exciting event will feature interactive displays and the opportunity to explore the latest in skincare and beauty from top K-Beauty brands. Admissions are free, so come join us for a day of beauty and fun! We will be outside of Lululemon.

Expect to see Landing International, Mixsoon, I’m From, Sungboon Editor, Somebymi, Rael, Unleashia, Tocobo, Entropy, Javin de Seoul, and NuTexture!

Hint for the Average Socialite: This event is free and open to the public!

What’s Trending: @kbeautyworld @westfieldcenturycity

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KYLIE COSMETICS POP-UP, LA
Mar
1
12:00 PM12:00

KYLIE COSMETICS POP-UP, LA

@kyliecosmetics

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Deets:
Kylie Cosmetics will be hosting a pop-up in Venice, CA on Saturday, 3/1 to celebrate the launch of their NEW fragrance, Cosmic Kylie Jenner 2.0!

Come experience an interactive Cosmic Kylie Jenner 2.0 vending machine with a scent station and an Aura Photo Booth! Guests will be offered Cosmic in a Cup by Moon Juice, and pink sprinkle cookies from Layla Bagels, along with some other fun items!

Hint for the Average Socialite: This event is free and open to the public.

What’s Trending: @kyliecosmetics @moonjuice @laylabagels

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MAKE EM JELLY POP-UP, LA
Mar
1
12:00 PM12:00

MAKE EM JELLY POP-UP, LA

  • Westfield Century City - The Terrace, level 2 near the Dining Terrace (map)
  • Google Calendar ICS

@avataraskin

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Deets: Join us for Make ‘Em Jelly, a fun-filled, donut-inspired pop-up celebrating Avatara Lip Jelly — with interactive experiences, lip-smacking sampling, photo-worthy moments, and a special tribute to support our Los Angeles community. All proceeds from the Lip Jelly sales will go to Altadena Girls.

Come celebrate, connect, and shine with us! Whether you're here for the glossy goodies or the community love, this is an event you won't want to miss. See you there! 

Hint for the Average Socialite: This event is free and open to the public!

What’s Trending: @avataraskin @westfieldcenturycity

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