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Deets: Awsten Knight of Waterparks is bringing his creative brand HII DEF to life with its first-ever physical pop-up shop in Los Angeles. Open from June 13–15, the pop-up will mark the launch of Knight’s debut fragrance, Orange Frost.
HII DEF, Knight’s online-only fashion and lifestyle label launched in 2021, has made waves with its bold and limited-edition drops, ranging from apparel to quirky home goods, often selling out within moments.
After two years of behind-the-scenes development, Knight announced on May 28 that Orange Frost, the brand’s first scent, would be released alongside curated merch bundles. The fragrance features a blend of citrus and floral notes, including orange, cypress, iris, spun sugar, and white amber.
Visitors to the Los Angeles HII DEF pop-up will be able to purchase Orange Frost in person, along with exclusive apparel only available in-store.
Hint for the Average Socialite: This event is free, but does require an RSVP.
What’s Trending: @hiidef3000